Privacy Policy

Last updated: May 19, 2025

In compliance with the Federal Law on Protection of Personal Data Held by Private Parties (LFPDPPP), we hereby provide you with this Privacy Notice.

1. Identity and address of the responsible party

PROMOTORA SUDCALIFORNIANA SA DE CV, with address at KM 6 CARRETERA TRANSPENINSULAR, CABO BELLO, CABO SAN LUCAS, BAJA CALIFORNIA SUR 23455, is responsible for the processing of your personal data.

2. Personal data we collect

We collect the following personal data from you, necessary for the purposes established in this notice:

• Identification data: name, CURP, RFC, age, date of birth, gender. • Contact data: address, email, telephone. • Financial and patrimonial data: banking information, credit history (when applicable). • Health data (in case of life insurance or medical expenses).

Note: In case sensitive personal data is collected, your express and written consent will be requested in accordance with article 9 of the law.

3. Purposes of processing

The personal data we collect will be used for the following primary purposes:

• Evaluate, quote, offer and contract insurance products and services. • Comply with contractual obligations derived from policies. • Manage payments, claims, losses and renewals. • Verify the identity and veracity of the information provided. • Comply with legal and regulatory obligations.

Secondary purposes:

• Send promotional or advertising information about insurance products. • Conduct satisfaction surveys. • Offer benefits, loyalty programs or special campaigns.

If you do not want your data to be used for secondary purposes, you can express this through email: fabian.cervantes@bajacover.com.

4. Data transfers

Your personal data may be transferred to:

• Financial or banking institutions for making payments. • Competent authorities in compliance with applicable legislation. • Affiliated companies, subsidiaries or third parties, solely for compliance with established purposes.

We do not make transfers that require your consent, except those permitted by Law.

5. Means to exercise ARCO rights

You have the right to Access, Rectify, Cancel or Object to the processing of your personal data (ARCO Rights). To do so, you can send a request to email: fabian.cervantes@bajacover.com, indicating:

• Full name. • Means to contact you. • Clear description of the right you wish to exercise. • Documents that prove your identity (INE, passport, etc.).

The response period will be 20 business days, and you will be contacted through the means you indicate.

6. Means to revoke consent

At any time, you can revoke the consent granted for the processing of your personal data, by sending your request to the same email mentioned above. However, revocation will not have retroactive effects nor will it affect previous treatments permitted by law.

7. Limitation of use and disclosure of data

You can limit the use of your personal data for promotional purposes by registering in the internal exclusion list or in REPEP (Public Registry to Avoid Advertising).

8. Use of cookies and similar technologies

Our website uses cookies to improve user experience. You can configure your browser to disable them. For more information, consult our Cookie Policy.

9. Changes to the privacy notice

We reserve the right to modify this notice at any time. Any changes will be communicated through our website www.bajacover.com, in the "Privacy Policy" section.

Contact

PROMOTORA SUDCALIFORNIANA SA DE CV

• Email: fabian.cervantes@bajacover.com
• Phone: +52 624 147 7355
• Address: KM 6 CARRETERA TRANSPENINSULAR, CABO BELLO, CABO SAN LUCAS, BAJA CALIFORNIA SUR 23455